A creative leader with a passion for the big idea, getting it live and building a team of empowered creatives along the way.
Over 13 years experience in digital.
For over a decade, I’ve put my creative and copywriting skills to work telling the stories of some of the biggest brands in the world. I’m currently working at Funday, with a focus on branding and advertising for CPG and Web3 clients.
Notable Work
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Microsoft Shopping Launch Campaign
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INFINITI: QX60 x Cameo
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United Nations UNMAS: Sweeper
New Work
Recent Press
“The Work That Made Me: The Funday creative leader on classic Concerned Children's Advertisers campaigns, and his hatred of 'verbing a noun'.”
— LBB Online
“Infiniti Americas is using Cameo for a new marketing push around its 2022 QX60 luxury SUV. The automaker tapped Olympian Gabby Douglas, sportscaster Erin Andrews, actor Dule Hill, "What Not To Wear's" Clinton Kelly, and "Supernatural" star Misha Collins, through Cameo. The celebrities will be available to create personalized videos for customers who submit questions about the new car through Infiniti’s website.”
— AdAge
“Critical Mass associate creative director Stefan Smith added, “Infiniti’s vehicles have always gone above and beyond to make every drive—your commute included—a special experience. But with our cars parked neatly away as we all work from home, our commutes have changed. While we’re all adapting to this new normal and seeing how it’s playing out on social media, we wanted to weigh in with a fun look at what that commute looks like when you’re working remotely.””
